Wednesday, September 17, 2008

The AVENUE Launches New Plus Size Bridal Lingerie Collection

Good Morning Family!

I found this story on AOL Black Voices when I logged on this morning....

Bridal Lingerie For Big Girls



Something new? Check.

Something blue? Check.

Lingerie for the wedding night? Hmmm.... Not so sure?

For many girls of a more "voluptuous demeanor," the idea of wearing lingerie of any kind -- especially for your new husband -- may be a bit intimidating. But big girls are sexy too! If you're shy about showing off your curves to your man or if you haven't been able to find something just right in your size, we got you covered! Avenue, which focuses on high-quality fashion for curvy women (sizes 14-32), is launching their 2008 Bridal Collection. The collection features corsets, lace underwear and sexy gowns all in virgin white; ranging from $18 to $48. Your husband already thinks of you as the most beautiful woman, now it's your job to embrace it! For brides or bridesmaids and gal pals looking for the perfect bridal shower gift, this is the ticket.

To check out the Bridal Collection and more visit www.Avenue.com.

So you KNOW I clicked on the link and went to the Avenue website immediately right? Perhaps the collection isn't on the website yet but I didn't see anything that even remotely looked like bridal lingerie to me. Also, while I was pleased to see that they used a chick who was obviously "juicy" in the photo accompanying the story....I was dismayed to see that they used a chick who had to be a size 10-12 (if that big) in the accompanying slide show.

Manufacturers and buyers STILL don't get it....you cannot sell clothing modeled by someone who doesn't look remotely close to what your actual consumer looks like and expect it to go flying off the shelves....plus sized consumers are smarter than that and they (we) are getting smarter by the minute....

Just a little food for thought.

Click on the link and see the slide show for yourself (and check out the comments below)....and then holla back and let me know your thoughts.

http://www.blackvoices.com/blogs/2008/09/12/bridal-lingerie-for-big-girls/?icid=200100174x1209829357x1200572413

“Integrity is doing the right thing, even if nobody is watching."

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